Sr. Global Product Manager - Downstream


Shoreview, MN, US, 55126

Who Are We?
Do you want to help to make the world a better place? Join our team! At TSI our vision is to create a better world by helping to protect people, products and the environment. We are proud of the wide range of solutions we provide that solve our customer’s problems around the world. From helping to ensure worker safety and understanding air quality to supporting complex highly technical industries such as pharmaceuticals manufacturing, semiconductor, and research customers, TSI employees are part of something special with a purpose.


Senior Global Product Manager - Downstream at TSI
The Senior Global Product Manager – Downstream is responsible for executing Annual Operating Plan (AOP) actions, Go-To-Market (GTM) strategy and execution, New Product platform extensions and working with the Marketing Communications team to drive correct customer engagement and lead generation actions.  The individual in this position will interface with the Upstream Product Management organization to conduct Voice of Customer activities, transition New Product Development from upstream to downstream marketing at the appropriate post launch timeframe, drive actions and metrics for product launches and develop a set of actions to increase market share for an existing portfolio of products/solutions. 


The individual in this position will meet annually established financial and strategic objectives set by the VP of Product Management and Marketing. In addition, this individual will work closely with the following internal TSI Departments: Product Development, Advanced Technology, Business Development, Upstream Marketing, Sales, Service and Marketing Communications to drive the definition and execution of planned initiatives designed to optimize growth and profitability of TSI’s OmniTrak solutions. This position is responsible for managing AOP and GTM plans for entire product portfolio, including hardware, software and services, globally.


What Will You Do?

In order to grow and build a successful career with TSI, you will be responsible for:

  • Drive AOP actions to meet/exceed plan. Lead/Influence team of product managers, application engineers and product specialists to drive AOP/GTM actions and engagement with upstream product management on a daily basis.
  • Define, implement and maintain the overall product marketing strategy for assigned product lines (product, price, promotion and channel). Provide input into Product line Roadmaps.
  • Feed information regarding market drivers, technology developments, intellectual property landscape, regulatory drivers and competitor posturing of assigned product line segments to upstream product management. Recommend project priorities based on findings.
  • Develop business cases for identified opportunities (primarily platform extensions), including revenue potential, market risks and uncertainties, and collaborate with engineering and sales to develop ROI estimates for recommended product/service proposals.
  • Participate in cross-functional innovation teams to analyze markets and develop new product and service strategies. Encourage free thinking and collaboration amongst team, but make sure that they remain focused on the business objective you have provided.
  • Evaluate adjacent and new market segments for assigned value stream(s). Develop market segment revenue potential. Identify and propose market-based solutions offering growth potential.
  • Conduct and coordinate market research, competitive assessments and Voice of Customer research. 
  • Partner with Business Development team to define strategic product/technology gaps. Identify potential partners and acquisitions to fill identified gaps. 
  • Work closely with Product Development teams, providing customer needs (critical customer requirements) input. Along with Program Manager and Systems Engineer, provide leadership to the Product Development team and collaborate on cost/benefit analysis and solution feature set. Be an active team member, professionally completing assigned NPD process documentation.
  • Lead product launch plans and pricing models. Build strong cross functional relationships throughout the global organization to maximize influence without direct authority. 
  • Collaborate with Marketing Communication and Product Marketing Specialist team members on the development of multi-media marketing programs to support lead generation and advance prospects to sales. Contribute to training of sales, including direct sales and channel partners.
  • Manage a general collaboration portal that collects and analyzes key data for making product decisions. Data will include lost sales analysis, product enhancement requests, market research data, customer complaints and satisfaction ratings, novel end user applications, unmet customer needs and pertinent technology developments.
  • Assess existing business processes and identify opportunities to increase efficiencies.
  • Manage price review program for assigned products, including conducting benchmarking activities. Recommend price levels. Implement updated pricing.
  • Analyze financial performance of released products. Make ROI-based decisions on continuation engineering activities and margin improvement opportunities.
  • Provide demand forecasts and market intelligence to Operations to optimize balance between customer service levels, working capital and capacity utilization.
  • Travel as required by business to support activities such as customer and channel partner engagement, training, new product launches and visiting potential business partners.


What Do You Need?

  • Bachelor’s degree in Engineering/Science, Business, Marketing or related field
  • 7+ years of progressive product management experience required, exhibiting increased levels of responsibility in scope
  • Ability to operate as a player and a coach


  • MBA
  • B2B experience
  • International Business experience
  • Experience in instrumentation
  • Operational experience (manufacturing, technical support, engineering)


  • Strategic Market Plans, including clearly defined Product Roadmap for the product line
  • High Performance instrumentation solutions and service
  • Voice of Customer methodology, Strategic Marketing framework, Pricing tools and techniques
  • P&L Management experience


*This position requires travel - approximately 25%


What Can We Give You?
At TSI, our employees are our most valuable assets, and we care about their health and happiness. We offer a competitive benefits program to keep our employees and their family members protected and foster a healthy work-life balance. Additionally, we are committed to employee development and growth, and encourage and foster an environment of collaboration, and innovation. Our work has meaning and the products we design and build help protect people and the environment.

Dress for your day: We want our employees to be comfortable at work and we know they are more productive when they’re comfortable. The dress for your day policy allows employees’ discretion to select appropriate dress for the business of each workday.


Free Beverages/On-site Cafeterias: Enjoy complimentary coffee, tea and hot chocolate each day at work. We also have two large cafeterias employees can eat lunch in, as well as an outside patio area that employees can enjoy during the summer months.


Benefit Offerings: Competitive medical insurance plans, life insurance, short-term and long-term disability, 401K Employer Contribution, Flexible Spending Account, Education Assistance, and more.


Legal authorization to work in the United States without the need for sponsorship.  We require proof of eligibility to work in the United States. 


TSI provides trusted measurement, application guidance, and data analytics solutions that enable our global customers to make informed decisions.  We are creating a better world by helping protect people, products and the environment, as well as by optimizing research and industrial processes.

Nearest Major Market: Minneapolis

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